Top Beauty Retail Apps on Android in Lithuania: Q4 2024

In the fourth quarter of 2024, Lithuania's beauty retail app market on the Android platform saw varied performance across the top five applications. According to Sensor Tower, these apps exhibited distinct trends in weekly downloads, revenue, and active users.

Notino: perfumes and cosmetics experienced a peak in weekly downloads, reaching approximately 7.4K in mid-November. The app's active users also surged to about 9.7K during the same period, indicating a strong user engagement for that month.

Douglas saw a significant spike in downloads in late November, with numbers rising to around 3.9K. This suggests a heightened interest during the holiday season, although there is no active user data to expand on user engagement trends.

Mein dm maintained a steady pattern in both downloads and active users. The app’s downloads hovered around the low hundreds, while active users consistently remained between 1.1K and 1.3K throughout the quarter.

Oriflame demonstrated a stable active user base, with numbers fluctuating slightly from 1.1K to 1.4K. Download trends were modest, peaking at 156 in early November.

Think Dirty had a gradual increase in weekly revenue, reaching $46 in early December. Downloads and active users remained low but showed slight variability, with downloads peaking at 27 in December.

For more detailed insights and data, visit Sensor Tower's platform.